








AN EPIC STRATEGY GAME
Answer the call of the mustache! Join the international fray that is Clash of Clans. Customize your village, build an army and crush your opponents. Like using friendship to strike fear into your enemies? Join a Clan, or establish a Clashing legacy by creating your own. The choice is yours in this millions-strong community of Barbarians. Download for free and Clash on, Chief!
CONSTANTLY EVOLVING
Clash of Clans has been constantly evolving to offer more user-friendly, consistent and fun online experiences for Supercell gamers. There have been countless updates since the game launched in 2012.
Global Launch
2012
Battle Replays
Heroes
Leagues
Android Launch
Clan Wars
TODAY
Clash of Clans
Ride of the Hog Riders TV CommercialClash of Clans
Revenge Super Bowl TV CommercialClash of Clans
Magic TV CommercialClash of Clans
Preparation TV CommercialClash of Clans
P.E.K.K.A. TV Commercial
PREPARINGFOR BATTLE
The Clash of Clans team has a reputation for being fast. You kind of have to be when your job is to create one of the world’s fiercest battlefields. But when the time was finally right to create Clan Wars, this fast-moving team had to slow things down. See why this update took longer than the rest and why the end result was worth the wait.
“Why is it called Clash of Clans when the clans don’t clash?”
An astute question, thought the game team as they pondered what would become Clash’s most significant update. Players were eager to wage war since the game was in its infancy. The team presumed that they would one day release Clan Wars, but not before months of planning, quite a few hours of lost sleep and, subsequently, many liters of caffeine.
So why wasn’t Clan Wars part of the original concept? The answer is probably less complex than one might imagine: the team simply didn’t know how they wanted it to work. It was a matter of timing really. Clash was very young then, requiring an aging process to grow roots in the community. Gauging player expectation and interest is an utmost priority, and ignoring that by way of lazy implementation would betray the team’s values. “We knew we wanted to do something really crazy and take it to the next level”, says senior game developer Andreas. “Really crazy” isn’t done in an afternoon anyway. This was going to take time.
As senior server engineer Jonas puts it: “We could have done something really quick and really simple months earlier, but we didn’t want the players to say ‘Ok, we’re bored, what’s next?’ after a week.” Foresight took precedence. Real time strategy games, already a hallmark of mobile gaming, sought to capitalize on player desire for Clan Wars, with other companies creating their own wily takes on the concept. However undeterred, the Clash team chose to move slowly, making sure both they and the community were ready before dropping such a game-changing feature.
What followed carried the team from November 2013, all the way to April 2014. It was five straight months of rigorous development.
“We knew we wanted to do something really crazy and take it to the next level.”
Interested in being part of the team?
SEE CAREERS»WHAT THE PRESS SAYS
- Pocket GamerDecember 18, 2012“Clash of Clans is a superb game, freemium or otherwise, with more nuance than most give it credit for. That's why it's passed the test of time since its launch and still has an active community devotedly constructing elaborate fortresses in the hope of becoming invincible.”
- CNETApril 26, 2014“The latest "Clash" update shook things up by enabling clans to fight other clans, bringing a new level of strategy to the game. For the first time, clan members had to coordinate with one another to attack different players in an opposing clan. The system is balanced so more-advanced players can't just pick on weaker ones. The subtle, but significant change re-energized my interest and is a textbook lesson on how an app developer can keep interest alive in an aging game.”
- GamezeboAugust 7, 2012“Clash of Clans is thus a simple game, but that’s more of a strength than a weakness. It’s simple enough to provide quick, painless matches on an iPhone in an idle moment, and there are enough different units to choose from in the battle mode to make playing against other players endlessly rewarding. Best of all, the option to fight against NPC goblins gives Clash of Clans a small edge over similar strategy games that rely almost entirely on player-versus-player combat.”
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